Hi, I'm Zach.
I'll teach you everything about building your brand, your business, and show you how I can help.

How to Build a Brand?

Know Your Brand Worth

Execute & Exploit

What Do I Bring to the Table?

Great to have you here! This site will give you a first look at what I’ve been working on and how I’ve pivoted conceptual ideas into real products.

So far, I have built up a 5-year old consultancy (Exapto) specializing in startups & small businesses, established a startup consultant credentialing organization (CSC Institute), and launched a truly brilliantĀ brand (BUZZ COCOA) which sells caffeinated hot chocolate along with a high energy lifestyle.

The latest from ZBĀ in the media…

I’ve added some more details in my About section, but this gives you at least the gist!


Best regards,


Zachary Barden, CSC

Brands I've Built