Don’t worry, not introvert-entrepreneurship, innovative-entrepreneurship — the idea of an entrepreneur that has the ability to raise money, maximize existing institutional resources, and take risks which increase social and financial return on investment for large companies, institutions, and nonprofits. As I have begun to read into this, it’s quite the interesting area of work, as FastCoexist.com puts it:
Dubbed “intrapreneurship” by early adopters, this trend highlights the value of people–the “intrapreneurs”–working from within a company who are accelerating change while continuing to drive business benefits. Economic constraints are forcing even large, established companies to act in a manner akin to the startup phase of much younger organizations; they’re leveraging the creativity and passion of their people to become more dynamic, more innovative, and more agile.
Basically, an intrapreneur is someone who constantly thinks of ways to increase efficiency in his or her field of work. In my opinion, this is an occupation best suited for those who absolutely love where they work but want to break out of the box a little bit as well — you’re still considered an entrepreneur! Even though the context will suggest otherwise.
For me, having dealt with horrendously inefficient companies in the past, this is a growing need in the business world. Consider this article a creative partnership between myself and FastCoexist.com, where they talk about Hilton Worldwide:
At Hilton Worldwide, this is the model we strive for, and some of our leading accomplishments, such as LightStay (which calculates our hotels’ impact), were developed as a result of this mentality. Intrapreneurs across the company identified the opportunity to create a new product to track the sustainability footprint of our properties. This tool was rolled out across the enterprise and has not only resulted in reduced energy, water use, waste, and carbon outputs, but also it has generated over $147 million in cost savings. Simultaneously, we have seen new sales within our hotels as properties meeting LightStay standards qualify to be featured on sustainable hotel lists, attracting guests specifically seeking this niche offering.
Just seeing those numbers, $147,000,000, makes me imagine how valuable this type of entrepreneur is to not just the top-tier Fortune 500 company, but other companies in the same boat of inefficiency as well. As long as you’re not using cardboard for dry-wall, you’re innovating correctly!
If you feel torn between your job (which I doubt) and being an independent entrepreneur, this might just be the middle-ground for you. Although, since there is no official Intrapreneur Certification and given that you will most likely need experience in entrepreneurial activities before you begin making these big decisions for companies, you might as well figure out your short-term goals and get those out of the way first.